Monday, March 16, 2020

Logo round-up: January 2020

It's time for the first logo round-up of the decade! Among the famous brands that restyled this January were some major industrial companies like ADM and Northrop Grumman, publisher DK, fashion brand Kenzo, the Bank of Ireland as well as classic Internet firms GoDaddy and Tripadvisor.

Saturday, March 7, 2020

Business Wire doesn't announce new logo

Business Wire is one of America's leading distributor of press releases. It was bought by Warren Buffett's Berkshire Hathaway in 2006. They still own it, making Business Wire one of few press release distributors not snapped up by the Cision conglomerate. Last week, probably on February 26, they introduced a new logo.

Business Wire is a frequent source for information about logo changes, which makes the fact that this logo changed wasn't accompanied by a press release ironic. The new logo drops the dated and generic globe-swoosh in favour of a monogram in a circle.

Thursday, February 27, 2020

From 1966: Radio Advertising Representatives logo by Tom Woodward

Time once again to spotlight a forgotten '60s logo! Radio Advertising Representatives was the radio advertising arm of Westinghouse Broadcasting, one of the major radio and TV station owners in golden age of over-the-air TV. It was known as AM Radio Sales Co. until 1966 when the name was changed.

With the namechange came a new logo, developed by Tom Woodward who at the time had a studio on La Cienega Boulevard in Los Angeles. The new logo was launched through ads in trade and mass press on October 3, 1966.

Thursday, February 20, 2020

Bold brands borderless banking app Majority

Majority is a new banking app from Rebtel, a company that hitherto provided affordable international telephony. Majority is billed as the "first digital financial service for migrants", helping migrants get access to financial services typically reserved to citizens and permanent residents. It and launched in September 2019 with an identity by Stockholm-based Bold Scandinavia.

Bold wanted to create an inclusive identity. In addition to the simple wordmark, the letterforms have also been turned into a pattern of shape inspired by national flags.

Monday, February 3, 2020

Logo round-up: December 2019

Here's the final regular monthly logo round-up for 2019, featuring a small collection of new projects from around the world.

Thursday, January 23, 2020

Logos of the 2010s: Charities and non-profits

Many prominent design agencies set of time for some pro bono work, meaning worthy causes like charities and other non-profits benefit from experienced identity designers who are allowed to apply their creativity with less economic pressure.

This summary is mainly focused on aid and advocacy groups. I've also included a few other non-profits, like scout organisations. It does not include sports and culture logos; there will be a special feature on the latter later on.

Wednesday, January 22, 2020

New looks slide in for SVT's Rapport and Aktuellt

Sweden's national broadcaster, SVT, moved its national news programmes to a new studio recently. With that they introduced completely overhauled graphics and intros. Gothenburg-based Happy F&B is credited for the overall design rules, but much of the implementation was done in-house by SVT Design.

SVT has two national news programmes, with Rapport being the main news bulletin while Aktuellt is a daily in-depth current affairs programme. Rapport was first to move to the new studio, on December 5, coinciding with the 50th anniversary of its first broadcast. Aktuellt followed this week, on January 20.

Rapport had used the previous graphics since 2009 (details here), while Aktuellt was last overhauled in 2012.

The previous look for Rapport and associated programmes was characterised by heavy use of the slab-serif typeface PMN Caecilia and a clear red colour. Aspects of those recognisable elements have been carried over to the new look with a refreshed red colour. A slab serif typeface is still used for logos, although it now appears to be a modified version of the bespoke SVT typeface SVT Publik. Red is reserved for Rapport and local news, while other programmes have their own colours.

Aktuellt has a radical overhaul and a clean break with its previous look, which was already somewhat dated back in 2012. It adopts a logo in line with that of Rapport, but with a black-and-white colour scheme, described as "dynamic and sharp".

The intros for all programmes feature sliding images to an electronic tune, a combination previously adopted by NRK in Norway. The main feature of the new studio is a whirling 65 square metre screen that allows the scenery to change at an instant.