Tuesday, October 25, 2011

New logo: ORS

ORS (an abbreviation of Österreichische Rundfunksender) is the company responsible for operating television transmitters in Austria. It used to be an integrated part of the state broadcaster ORF, but became an independent company in 2005, although ORF still maintains a majority share. Its costumers include all TV channels broadcasting terrestrially in Austria.

In May, ORS introduced a new corporate identity to reflect "continous technological change". The squares from the previous logo have been replaced by cubes, representing the company's three core business areas.

Last week, the company launched a new website, with a design inspired by the new logo.

Previous logo.

Image and video hosting by TinyPic
New website.

Press release May 13 (about the new logo)
Press release May 13 (about general changes)
Press release October 20

No comments:

Post a Comment