Tuesday, December 27, 2011

2011 in review: Volume 1


As we near the end of 2011, here's a summary of the many great branding projects launched and unveiled this year. The review will be portioned out over the next few days, the second part is scheduled for tomorrow.


Rio 2016
Created by: Tátil
Revealed and launched: December 31, 2010
Brand New
Children's Miracle Network Hospitals
Created by: Landor Associates
Revealed and launched: January 3
Landor
Brand New
CMNH (archive)
Starbucks
Revealed: January 5
Launched: March 8
Identityworks
Brand New
Family
Revealed and launched: January 11
Astral press release (archive)
Marketing
THQ
Revealed and launched: January 12
Press release (archive)
Brand New
Arizona Public Service
Revealed and launched: January 12
Press release (archive)
Brand New
Vienna Insurance Group
Created by: Mark&Mark
Revealed: January 12
Press release
Eurosport
Revealed: January 17
Launched: April 5
Branding Source
Discovery Fit & Health
Revealed: January 17
Launched: February 1
HTML5
Created by: Ocupop
Revealed and launched: January 18
Brand New
Japan Airlines
Revealed: January 19, 2011
Press release (archive)
Dressmann
Revealed: January 19
Branding Source
Canadian Opera Company
Revealed: January 19
Brand New
Walibi
Created by: FigTree
Revealed: January 20
Figtree (archive)
Brand New
International Airlines Group
Created by: Unknown
Revealed: Mid-January
Launched: January 21-ish
Travel Channel
Created by: Loyalkaspar
Launched: Late January (?)
Branding Source
Brand New
Brand New 2
TheStreet
Revealed and launched: January 26
Press release archive
Pentagram archive
Co.Design
Vietnam (tourism)
Revealed: January 26
Brand New
Becel
Branding Source
Findus
Created by: Pond Innovation & Design
Revealed: Janaury 26
Branding Source
Plum Baby
Created by: Brandopus
Brandopus (archive)
Creative Match
Popsop
Ryder Cup
Created by: Interbrand
Revealed: January 27
Ryder Cup archive
Brand New
Coinstar
Brand New
St. Pete Clearwater
Created by: Pentagram, New York
Revealed and launched in Late January
Branding Source
NBCUniversal
Created by: Wolff Olins
Revealed: January 27
Launched: January 28
Brand New
BankUnited
Created by: Pentagram
Revealed and launched: January 28
Pentagram
Oggu
Created by: Design Bridge
Design Bridge (archive)
Branding Source
BP&O
Spil Games
Revealed: January 31
Press release (archive)
Brand New
Deichmann
Created by: KW43
Revealed and launched: February 1
Branding Source
KW43
Sky 1, Sky Living, Sky Atlantic etc.
Launched: February 1
SATS
Created by: Essen
Branding Source
ABC1
Revealed and launched: February 6
ABC TV Blog (archive)
Standard Life
Created by: JKR
Revealed and launched: February 7
Branding Source
5* and 5USA
Revealed: February 7
Launched: March 7
Bern
Revealed: February 8
Branding Source
Design Tagebuch
Badger
Created by: Brandopus
Brandous case study (archive)
Brandopus blog (archive)
Owen Jones Design
Popsop
Long John Silver's
Revealed: February 10
Launched: February 14
Branding Source
Brand New
3net
Revealed: February 10
Launched: February 13
Taiwan
Created by: Winkreative
Revealed and launched: February 11
Branding Source
Winkreative (archive)
Channel 5
Launched: February 14
Brand New
The Ident Gallery
Charles Sturt University
Revealed and launched: February 14
Branding Source
Voices of Youth
Created by: Hyperakt
Launched: February
Hyperakt (archive)
Identityworks
Brand New
Leukemia & Lymphoma Society
Launched: February 15
Press release (archive)
Branding Source
Le Groupe La Poste
Created by: Nude
Branding Source
CBS Sports Network
Revealed: February
Launched: April 4
Branding Source
MG Cars
Launched: February 15
Ausgrid
Revealed: February 17
Launched: March
Branding Source
Prima Love
Revealed: February 17
Launched: March 8
Branding Source
Comedy Central Family (Poland)
Created by: Mamastudio
Revealed: February 17
Launched: February 21
Branding Source
Pick TV
Revealed: Mid-February
Launched: February 28
Branding Source
Ambrosia
Created by: JKR
JKR (archive)
Popsop
BP&O
JCPenney
Created by: Luke Langhus
Revealed and launched: February 22
Branding Source
Identityworks
Brand New
Canada's Walk of Fame
Created by: Taxi 2
Revealed: February 23
Canada's Walk of Fame (archive)
Marketing
Brand New
Taxi 2
FortisBC
Revealed: February 23
Launched: March 1
Branding Source
DSM
Created by: Coley Porter Bell
Revealed and launched: February 23
Identityworks
Dexigner
Brand New
2GIS
Created by: In-house
Revealed: February 24
Branding Source
Azteca7
Revealed: February 24
Launched: February 27
Branding Source
Monsoon
Created by: Pompei A.D.
Pompei A.D. (archive)
Branding Source
BP&O
Ahlstrom
Created by: Dragon Rouge (London)
Revealed and launched: February 28
Dragon Rouge (archive)
Branding Source
Škoda Auto
Revealed and launched: February 28
Branding Source
Bridgestone
Revealed and launched: March 1
Branding Source
Brand New
Danish Ministry of Education
Launched: March
Branding Source
Bankia
Created by: Interbrand
Revealed and launched: March 2
Branding Source
Identityworks
Hartford HealthCare
Created by: Landor Associates
Launched: March 3
Landor pdf (archive)
Brand New
Gannett
Created by: The Farm
Revealed: March 4
Launched: March 7
Branding Source
MIT Media Lab
Created by: E Roon Kang and TheGreenEyl
Brand New
Co.Design
TheGreenEyl (archive)
E Roon Kang (archive)
Kindernet
Launched: April 4, 2001
Branding Source
Voyage
Launched: March
Branding Source
Gille
Branding Source
Euroset
Created by: Wolff Olins
Revealed: March 10
Branding Source
Bhutan
Created by: Ogilvy and Mather
Revealed: March 10
Branding Source
Woodland Park Zoo
Created by: Phinney Bischoff Design House
Press release (archive)
Brand New
Peru
Created by: FutureBrand
Revealed and launched: March 10
Branding Source
Brand New
Bank of Melbourne
Launched: March 10
Press release (archive)
Brand New
Iglo, Birds Eye and Findus Italy
Branding Source
Praxis
Brand New
Nomos Bank
Created by: Zoran DesignWerkBüro
Revealed and launched: March 14
Branding Source
ZDF Kultur
Revealed: March
Launched: May 9
Branding Source
Type F
Created by: Siegel+Gale
Launched: March 15
Siegel+Gale (archive)
Brand New
CommScope
Created by: In-house
Revealed and launched: March 15
Branding Source
Google Chrome
Launched in March
Google Chrome Blog (archive) Branding Source
CooperVision
Created by: Siegel+Gale
Revealed and launched: March 18
Press release
BP&O
Brand New
Finlandia
Revealed: March
Press release
Finlandia PR
Skrill
BP&O
Intertelecom
Created by: Tabasco
Launched: March 21
Branding Source
La Poste Tunisienne
Created by: In-house
Launched: March
Branding Source
Frosta
FRoSTA-blog
Branding Source
Etihad Rail
Created by: Brash Brands
Revealed and launched: March 23
Branding Source
O Boticário
Created by: FutureBrand São Paolo
Revealed and launched: March 23
Branding Source
GNT
Brand New
MaltaPost
Revealed and launched: March 25
Branding Source
Digiturk
Created by: Saffron Brand Consultants
Branding Source
La7
Created by: Red Bee Media
Launched: March 28
Branding Source
Red Bee Media case study (archive)
Tricom
Created by: Interbrand
Revealed and launched: March 28
Press release (archive)
Brand New
North American Soccer League
Created by: 343RLP+ Creative Group
IMSoccer News

Brand New
DocMorris
Created by: KW43
Launched in the Spring
Branding Source
Eurostar
Created by: SomeOne
Revealed: March 29
Launched: April 5
Eurostar - Our new branding (archive)
Branding Source
Brand New
BP&O
ManpowerGroup and associated brands
Revealed and launched: March 30
Branding Source
Netia
Created by: White Cat Studio
Revealed: March 31
Branding Source
One Difference
Created by: Start Creative
Start JudgeGill (archive)
The Drum

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