Blip.tv is an online platform for original web video series. This week, on December 20, it shortened its name to "Blip" and introduced a new fresh logo that had the added prestige of being designed at Chermayeff & Geismar.
"Blip.TV came to Chermayeff & Geismar to create a new visual identity that would distinguish it as the premier network for original series. We recommended to abbreviate the name to simply “Blip.” The shorter name allowed us to then create a focused, bold wordmark that clearly distinguishes Blip from its competitors, while positioning it as on par with any of the major television networks." - Chermayeff & Geismar
|The new logo with big Internet brands.|
Chermayeff & Geismar (archive)