Meßmer is a classic German tea brand, dating back to 1852. Last year, its appearance was overhauled with a new package design. The most significant change is a more modern package design with attractive product images and landscapes. The logo got a minor refresh with the new packaging.
"The new package design reflects this high quality adequately and fascilitates through its clear design the optimal orientation on the supermarket shelf - where the favourite tea is found twice as fast." - Press release, translated from GermanA press release announcing the new look was sent out on July 18, 2011.
|obs/Ostfriesische Tee Gesellschaft Laurens Spethmann GmbH & Co.KG|
Press release (archive)