Friday, February 24, 2012
New logo: RTL Nitro
Yesterday, February 23, Germany's leading commercial broadcaster Mediengruppe RTL announced that they were going to launch a new free TV channel called RTL Nitro. Scheduled to launch on April 1, it will rely heavily on US series, with German free TV premieres of Modern Family, Nurse Jackie and Chase. The logo above came with the launch announcement.
While the transition to digital TV has meant a string of new free TV channels from the major commercial broadcasters in most large European countries, this has not been the case in Germany. RTL Nitro will be RTL's first new free TV channel in almost 17 years, and its primary competitor has only launched one new free TV channel since the arrival of digital TV.