Odessa is a the third largest city in Ukraine, located in the south of the country at the shore of the Black Sea. Last week, on June 6, the city opened a "Tourist Information Center" and also introduced a new tourism logo.
Created by Art. Lebedev Studio, the new symbol is a combination on an anchor and a heart shape. You may also imagine a lighthouse and some waves in it. As usual, the studio has developed and elaborate set of guidelines and applications that bring the new identity to life.
|Logo contest winner from 2009.|
Odessa announced contest to select a tourism a few years ago. The winner can be seen above. I don't know if it was ever used (hope not).
|Guidelines on how to use an "I (symbol) Odessa" device.|
Studio Artemiy Lebedev (archive)