Wednesday, June 13, 2012

New logo: YPF

When the Spanish oil company Repsol introduced a new visual identity a few weeks ago, I mentioned that the company had suffered a setback when its Argentine subsidiary YPF recently became nationalised. Around the time Repsol adopted its new look, YPF also altered its corporate identity to mark its new management. The logo now includes the Argentine flag "as a symbol of the recovery of national sense".

Previous logo.

YPF press room (archive)
Gaceta Marcantil

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