Thursday, July 12, 2012

New logo: Buffalo Wild Wings


Buffalo Wild Wings is an American restaurant and sports bar chain, originally started in 1981 to serve Buffalo-style chicken wings. Today it is a listed company with several hundred locations around the United States and Canada. This week, it has unveiled an updated visual identity. The new logo is inspired apparently inspired by sports stadium typography, and the winged buffalo icon has been updated.

Previous logo.

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Image and video hosting by TinyPic

Image and video hosting by TinyPic

South Florida Business Journal
Star Tribune

1 comment:

  1. Overall, great & a nice improvement - though a bit unnecessary.
    And why would they highlight & draw attention to buffalo's belly?

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