Monday, November 26, 2012

New logo: Scottish Conservatives


The Conservative Party is governing the UK at the moment, but that mandate did certainly not come from Scotland that one sent one Conservative MP to Westminster in the last election. At a party convention held last weekend, the Scottish Conservatives introduced a new logo to replace a variation of the national party logo used until then.

The new icon is a combination of the Union Jack and the saltire on Scotland's flag, referred to as the "Union Saltire". It is said to be both distinctly Scottish and to reflect pride in the United Kingdom. Naturally, it has been ridiculed by representatives of other parties.


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These application mock-ups were made available by the party:

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Scottish Conservatives
BBC News
Scotsman.com

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