NBC is an American television network, and one of the oldest television networks in the world. At the start of this TV season, it introduced a refreshed look.
It replaces the "More Colorful" graphics introduced in 2009. That package put the emphasis on different colors, which is downplayed in this version in favour of more white space. In recent year's, NBC's famous peacock logo has been given different effects and treatments, and this package introduced a new version with a stylized glass effect.
The typography uses the Gotham-like Sweet Sans, aligning the network with some other NBC divisions that have been using that typeface for some time. That typeface has also been adopted for the NBC letters in the logo, which seems to mean they are about to give up on the lettering used since the current peacock logo was launched in 1986.
New animated ID: