Monday, February 10, 2014

Oslo unveils 2022 Olympics logo

While the Winter Olympics are being held in Sochi, Russia, five cities are currently working on bids to host the 2022 Winter Olympics. As is customary, each bid will have a logo, and Oslo became the first bid to unveil theirs on February 6, the day before the Sochi opening ceremony. It was developed by Snøhetta Design.

The bid logo is a playful combination of the letters and digits in "Oslo 2022". The intent was to create a logo that was "urban, close to nature, playful, responsible, ambitious and generous".

Four other cities will unveil their logos later. One of them, Lviv in Ukraine, are currently holding an online vote to determine their logo. More on that later.

This is Norway's first attempt at bidding for an Olympic game since Lillehammer hosted in 1994. Back then the logo was designed by a firm called Engen & Harlem. It was incorporated into a full design programme created by a committee headed by Petter Moshus.

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Oslo 2022


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