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Last week, Poland's national broadcaster launched a new children's channel called TVP ABC. It is aimed at 3-12 year olds, with special focus on those under seven, and will mainly broadcast Polish programming, including Polish animation. It launched with a graphics package from Polish studio Minds Up.
It appears Minds Up did not design the the unimaginative ad hoc channel logo. They did however create everthing else, from concept and animation to the finished graphics. In the graphics package, the first three letters are turned into characters with different personalities that are placed in different scenarios.
Thanks to Paweł Ba for the tip!
TVP
Portal Medialny
Both the idents and the logo are ugly. The texturing of the 3D models is amateurish at best. But the clouds are cool, though.
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