TGRT Haber is one of the leading news channels in Turkey, founded in 2004. It has positioned itself as a source of straight and objective news without a political slant or attempts at sensationalism. Last week, on April 22, it adopted a new visual identity as part of a rebranding of the TGRT group, developed by London-based agency Turquoise.
The main objective was to update the existing logo which was seen as outdated. It should also bring the channel's look in line with its aspirations.