Qixxit is a new mobile portal and app from German railway company Deustche Bahn that help travellers plan trips using all modes of transportation. Development started in 2012 with a soft launch last autumn and full launch last month. The visual identity for the new service was developed by wirDesign, working with Cheil to apply it to a communication platform.
WirDesign developed everything from positioning and name to tonality and logos. The slogan for the new service is Einfach. Unterwegs., meaning "Simply. On the go."
Via Corporate identity portal.