The National Museum of Finland an historical museum in Helsinki, Finland, displaying archaeological finds and historical artefacts in its exhibitions. Last month, it introduced a new visual identity, developed by Helsinki-based Agency Leroy.
According to Leroy, the new logo is timeless and durable. It contains the museum's initials in both Finnish and Swedish (Kansallismuseo and Nationalmuseum) and is part of a cohesive visual renewal, more of which will be revealed later on. It will be used to unite the eleven different museums that are part of the National Museum under a common symbol.