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ERDF, or Électricité Réseau Distribution France, is the company in charge of France's electrical grid. Its 38,000 employees manage 95 percent of the electrical grid on French soil. It is a subsidiary of the electricity utility EDF and was branded as such until today when ERDF was given a separate visual identity.
A press release states that the new logo is an affirmation of the company's values, such as innovation, proximity and competitiveness. The company chose a simple logo with two colours. Blue is traditionally associated with ERDF and its vehicles, while green symbolises innovation and green technology.
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Long-ish logo presentation video:
Press release
Press release pdf
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