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TV12 is a Swedish television channel with a mix of sports, lifestyle and entertainment programming. It launched in March 2014 and little more than a year later it decided to relaunch itself yet again with more focus of sports, comedy and films. This included a new logo and graphics package, developed by Stockholm-based Chimney.
The previous graphics package (covered here at the time) which positioned TV12 as lifestyle channel has been replaced by a decidedly broader look dominated by orange and circles. The graphics are intended to be playful and idents feature "unexpected" juxtapositions.
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TV4
Anders Sundqvist
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