Thursday, August 22, 2019

Crème Bonjour fresh cheese gets refreshed

Crème Bonjour is a brand of fresh cheese in Sweden and Finland owned by Upfield (formerly Unilever). Recently, probably in Spring 2019, it launched new look with a refreshed logo.

As is the trend, the logo and packaging has become a lot cleaner, with better matching letterforms and less clutter. The new look has been in use at least since April 2019, possibly longer. No design credit at the moment.

Previous logo.

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