New logo: Coursiers.com

Coursiers.com is described as the leading courier service company in France, operating a fleet of 200 vehicles mostly in and around Paris. This autumn it was given a new visual identity, developed by French design agency Brand Brothers.

The design process was guided by "humanity, simplification, attractiveness and devotion" and produced a new symbol with custom typography. Delivery trucks will have different clever messages on their sides that differ from vehicle to vehicle.

New logo: Canberra

Canberra is the capital of Australia, located several hundred kilometres south west of Sydney and founded in 1913. This week, the city has been given a new logo as part of a brand identity project founded by the Australian Capital Territory. The new look was created by local ad agency Coordinate, working with a PR firm called Content Group.

The new logo spells out CBR, which is the airport code for Canberra Airport. It now also stands for "Confident. Bold. Ready.", which is Canberra's new tagline. The lines inside the letter-forms are inspired by the planned city's street grid. The logo can appear both as outlines and as solid shapes.

New logo: Globecast

Globecast is a French company that assembles and transmits television and radio channels across different platforms. It is a fully owned subsidiary of Orange, formerly known as France Telecom. It adopted a new visual identity back in September.

Globecast used to use France Telecom's corporate symbol, but after the telecoms giant decided to change its name and abandon that symbol, Globecast needed its own visual identity.

New logo: Sofinco

Sofinco is a French brand for consumer credit and similar services. It is owned by CA Consumer Finance, a subsidiary of the banking group Crédit Agricole. Early this month, the brand launched a new ad campaign along with an updated logo and a new slogan, "You make commitments, and so do we" (Vous vous engagez, nous aussi, in French).

New look: Hakle

Hakle is a classic German brand of toilet paper, dating back 1928. After being owned by Kimberly-Clark for over a decade, it was sold off last year. During that time, the brand had adopted a look that was aligned with their Kleenex brand with a similar logo and packaging design. The new owners introduced a new look this month along with softer and improved paper.

Berlin-based Leo Burnett Laeufer won a pitch to design the new look. The packaging is bright and colour-coded to aid orientation. The logo-type remains mostly unchanged but now appears in white.

New logo: Disney Time

After last week's revelation of a logo for a new Disney Channel in Germany, we move over to a similar project on the other side of the planet. Specifically, Japan, where the Disney-owned entertainment channel Dlife launched a new block of children's programmes called "Disney Time" earlier this month. The branding for this block was developed by New York broadcast design agency Loyalkaspar, building on their work for the launch of Dlife last year.

The graphics package is built on different "joyful" meshes that fly around in a light blue world. Loyalkaspar were involved in everything, including name and logo development. Disney Time launched on November 2.

New logo: Sipstor

Sipstor is a new e-commerce portal from Pernod Ricard, one of the leading producers of alcoholic beverages and the owners several worldwide brands such as Absolut Vodka, Seagram and Chivas Regal. The site launched earlier this autumn, and the name and visual identity was created by Coley Porter Bell, a British design agency.

Targeting a younger audience who are particularly interested in spirits, the site specialises in limited editions from Pernod Ricard's brands.