Tuesday, October 4, 2011

New logo: Radio Televisión Castilla-La Mancha

Yesterday, October 3, the public broadcaster for the Castile-La Mancha region in Spain, Radio Televisión Castilla-La Mancha (RTVCM), launched a new corporate identity along with a bunch of new programmes.

The new logos consist of a red disc with a white arch and a letter, a T for television or an R for radio.

The launch was preceeded by a cryptic campaign where the circle appeared alone without a letter on it, flanked by the phrase "We are changing" (Estamos cambiando).

Previous TV logo.

Previous radio logo.

El Semanal
La Tribuna

No comments:

Post a Comment