Monday, December 12, 2011

New logo: Łódź

Łódź is Poland's third largest city. Last week, on December 6, it unveiled a new logo at a ceremony.

The logo is credited to one Justyna Żychalska and was selected through a compeititon. It features four letters inspired by the geometric alphabet created by avant-garde painter Władysław Strzemiński, who worked and is buried in Łódź. The new slogan Łódź kreuje, "Łódź creates", is included in the logo.

According to the mayor the new logo "strongly identifies the city with artistic achievements, without which there would be no modern art".

Urząd Miasta Łodzi

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