April was a somewhat slow month for new logos, and most rebrand blogs seemed to play catchup with the much more active month of March. Still, there were about two dozen rebrands in April that qualified for this roundup.
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Beckers Swedish paint maker Created by: BVD Launched: Early April The Branding Source |
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Palma de Mallorca Created by: The Atomic Idea Revealed: April 4 Press release (archive) Logos pdf (archive) Project document (archive) Pienso Logo Existo |
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Tesco Everyday Value Tesco's low-priced private label range has a new name. |
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Destination America The eco-friendly network Planet Green gets overhauled. Revealed: April 4 Due to launch on May 28 The Branding Source |
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Novosibirskaya A Russian chocolate factory. The Branding Source |
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Rock FM A Spanish radio network Created by: Coleman CBX Coleman CBX (archive) Pienso Logo Existo |
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Actimel A "probiotic" yogurt drink Created by: Dragon Rouge (London) The Branding Source |
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KODA Denmark's copyright collection society for songwriters, composers and publishers Created by: Kontrapunkt Launched: April 12 The Branding Source |
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Bindass A Hindi youth TV channel Created by: Taproot India Revealed: April Launched: April 16 The Branding Source |
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Mohawk Maker of fine papers Created by: Pentagram Launched: April 16 Brand New Pentagram (archive) Mohawk 1 (archive) Mohawk 2 (archive) |
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EastLink A Canadian cable company Created by: Revolve Revealed and launched: April 16 Press release (archive) The Branding Source |
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Luxembourg Philharmonic Orchestra Created by: Pentagram (Berlin) Launched: April 2012 Pentagram (archive) The Branding Source |
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XO Communications An American telecommunications services provider Revealed and launched: April 16 XO press release (archive) XO brand story (archive) Brand New |
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Bahri A Saudi Arabian shipping company, previously the National Shipping Company of Saudi Arabia. Created by: The Brand Union Launched: Mid-April The Branding Source |
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Česká televize The public broadcaster for the Czech Republic Created by: Studio Najbrt Revealed: April 19 Launches in September? The Branding Source |
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Westdeutscher Rundfunk Design Tagebuch |
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Basque Nationalist Party A Spanish regional political party Created by: Publis Pienso Logo Existo |
Pripps Blå Sweden's largest beer brand Created by: Nine The Branding Source |
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Carulla A Colombian supermarket chain Created by: Smartbrands Revealed: April Launched: April 27 The Branding Source |
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Visita A Swedish employers' organisation Created by: Innovaform The Branding Source |
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Valiant A comic book publisher Revealed: April 23 Created by: Rian Hughes Valiant press release (archive) Brand New |
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Milda A Swedish margarine brand The Branding Source |
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Tagesschau24 German news channel, previously known as EinsExtra. Revealed: Late April Launched: May 1 |
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E! Entertainment An American cable TV channel Revealed: April 30 Launches: July 9 The Branding Source |
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Katara Hospitality A Qatari hotel group Created by: Lambie-Nairn Launched: Late April The Branding Source |
You forget the new logo for the Spanish classic rock radio network ROCK FM, formerly Rock&Gol focused in rock music and football matches.
ReplyDeleteThanks for pointing out that oversight! I've added Rock FM to the list.
DeleteThe former logo is wrong. The former name of Rock FM is "Rock & Gol" and its logo is in a yellow font with the first o replaced by a CD and the second o by a football.
DeleteI got the "before" logo from this document on their website, which seemed official to me:
Deletehttp://www.rockfm.fm/especiales/TARIFAS_ROCKFM_2012.pdf
Apparently they adopted the name "Rock FM" back in December, and used interim logos before adopting this one. I'll leave that space blank to avoid confusion.