Friday, April 5, 2013

New logo: Port of Amsterdam

The Port of Amsterdam is Western Europe's fourth-largest port. On April 1, it was turned into a corporation owned by the city of Amsterdam, called Havenbedrijf Amsterdam NV. At the same time it introduces a new corporate identity with a new symbol and the tagline "Port of Partnerships", reflecting the port's aspiration to grow through collaboration.

Previous logo.

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The old logo being torn down.

A cheerful video explaining the new look: (Warning: Contains puns and annoying voices)

Port of Amsterdam (archive)
De Lloyd

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