Friday, April 19, 2013

New logo: Stern

Stern is Germany's leading weekly magazine about current events, and a strong brand known around the world. The magazine was recently redesign and overhauled with a more varied layout and daringly classic typography. In was developed in cooperation with Pentagram's Luke Hayman.

As minor but crucial part of this redesign is the masthead which has a new wordmark. Created by type designer Ludwig Übele, it should look "stronger, friendlier and more modern". The star icon remains unchanged.

Previous logo.

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Newly redesigned cover.

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Read more about the magazine redesign on Pentagram's website (archive)
Stern's redesign page (archive)

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