Friday, January 3, 2014

New Taiwan Taoyuan Airport logo crosses the Ts

The Taiwan Taoyuan International Airport is one of two airports that serve Taipei, the capital city of Taiwan. During a press release held on December 19, the airport unveiled a new corporate identity.

The new symbol is made up of four interlocking Ts, for "Taiwan, Taoyuan", "Transfer", "Transform" and "Touching".

Previous logo.

"The brand new CIS of Taoyuan International Airport and 4T design concept which represents the characteristics of Taiwan and Taoyuan International Airport. 『Taiwan,Taoyuan』,think globally, footing locally to the world、『Transfer』,Eco-friendly environment, leading on Asia-Pacific hub、『Transform』,commit to innovation, keeping on progressing、『Touching』,customer satisfaction, passing on passion and warmth ." - Press release

Press release (archive)
Brochure (archive)

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