Friday, November 29, 2019

Logo round-up: October 2019

Here's another massive logo round-up, featuring almost 70 new logos! This includes a predictably controversial Olympic logo and a refresh for the Nectar rewards scheme. It has been a particularly busy month for Wolff Olins, who are featured four times on this list.

Friday, November 15, 2019

Logo round-up: September 2019

Here's the long-awaited logo round-up for September and it is probably one of the biggest ever, with around 60 new logos included. That's not surprising, as September was fairly eventful with new logos for huge brands like Twitch, Yahoo, Lay's and not least Volkswagen.

Wednesday, November 6, 2019

From 1999: by Landor was an early e-commerce website, built around the idea that it would help you pick out gifts. It was launched in autumn 1999 by The Reader's Digest Association and something called StarTek. They contracted the full Young & Rubicam network to handle all aspects of the venture's publicity, including Landor Associates who designed the brand identity.

The site apparently launched in October 1999 ahead of the holiday season. A big TV ad campaign featured a "lab" were people tried out new gifts in humorous ways, ending with the tagline "Just the perfect gifts".

Like many other early e-commerce ventures, was never profitable to Reader's Digest who put and its parent company Good Catalog up for sale in 2002.